Direction & destination

01/01
A vision for the world
Ω
A durable picture of the world the institution is building toward.

The destination is not a slogan. It is a picture of the world precise enough to judge later work against—what must exist, what must not, and over what horizon.

MODULES

  • Vision narrative
  • Boundary conditions
  • Time horizon
01/02
The organization's mission
Ω
The institution's distinct role inside that vision.

Every institution has a distinct role, heritage, and future. The mission names that role so the rest of the program is not generic.

MODULES

  • Mission statement
  • Mandate and limits
  • Who it serves
01/03
Setting useful goals
Ω
Goals that can be used, not merely displayed.

Useful goals decrease cost of decision. They are few, owned, and written so a later phase can tell whether the organization is moving.

MODULES

  • Goal set
  • Measures of progress
  • What we will not pursue
01/04
Documenting values
Ω
Values that constrain method, not decorate it.

Values are the constraints we refuse to violate while increasing velocity. They are taken from first principles and from the institution's own heritage.

MODULES

  • Value statements
  • Trade-off rules
  • Heritage and tradition